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Secrid Talent Podium

House of Thol

Practical home products to combat food waste, for a green and sustainable life.

Secrid Talent Podium 2026 — © Blickfänger for Secrid

The design duo behind the House of Thol tackle urgent everyday problems with a big environmental impact. Their practical, sustainable products help make life greener and healthier.

Designed against food waste

Almost a fifth of the world’s food – 132 kilograms of food per person per year – ends up as waste. More than half of this waste happens at home, mainly due to spoilage caused by overstocking and inadequate storage. This costs 150 euros per person per year in the Netherlands (and as much as 200 euros in the US), and also has consequences for the Earth. Around 80 litres of water per global citizen per day is used to grow food that will ultimately be wasted. What’s more, food waste accounts for around 8 to 10 per cent of all global greenhouse gas emissions – that’s five times more than the emissions from global aviation. Reducing food waste is therefore important for people and the environment.

House of Thol is the design studio of Jana Flohr and Thomas Linssen. It’s also a brand offering user-friendly products that make sustainable living easier and more enjoyable. By helping people to grow their own food and achieve a healthier diet, House of Thol aims to reduce food waste.

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About Thomas Linssen en Jana Flohr

Jana Flohr, trained in Cultural Anthropology and Conceptual Design, and Thomas Linssen, a graduate of the Design Academy Eindhoven, founded House of Thol. Together, they combine research, behavioural design and product development to make sustainable living easier and more appealing.

Secrid Talent Podium 2026 — © Blickfänger for Secrid

Secrid Talent Podium 2026 — © Blickfänger for Secrid

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