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Secrid Talent Podium

Circle Farming

Regenerative farming with circular fields where technology, nature, and people converge.

Secrid Talent Podium 2025 — © Blickfänger for Secrid

Circle Farming is developing an agricultural method with circular fields that combine efficiency and sustainability. Working in circles creates spaces for nature, recreation, and biodiversity.

Circular Farming: Sustainable, Innovative, and People-Centered

Over half of the Dutch landscape is used for agriculture. Since World War II, our food production has become so efficient that as much as 60% is used for export. However, the side effects, such as nitrogen emissions and soil depletion, are borne locally. Regenerative agriculture offers a more sustainable alternative but often remains small-scale. Instead of a tractor, a robot arm rotates slowly, while people – from the city – work on the crops from special beds, assisted by AI.

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About Floris Schoonderbeek

Floris Schoonderbeek is a Dutch designer, concept developer and “re-inventor.” With his Studio and as founder of Weltevree, he creates innovative, sustainable products that connect people with nature. His playful, functional designs enable a greener life—most recently with Circle Farming.

Secrid Talent Podium 2025 — © Blickfänger for Secrid

Secrid Talent Podium 2025 — © Blickfänger for Secrid

Secrid Talent Podium 2025 — © Blickfänger for Secrid

Secrid Talent Podium 2025 — © Blickfänger for Secrid

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