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Ways of Seeing is an immersive installation by NCS Colour at Dutch Design Week 2026, curated by Other Degree, with creative direction and textiles by Rive Roshan and furniture by Cooloo. It invites you to pause and move through a landscape of colour.
The Invitation
Every day we make thousands of decisions — some consciously, many without noticing. More and more, the world around us decides for us, through feeds, algorithms and systems. Ways of Seeing creates space to design something for ourselves. It is an invitation to pause: not to escape the world, but to reconnect with your own way of seeing it.
The Experience
Ways of Seeing is an immersive installation where colour becomes something to explore rather than something to consume. Move through a landscape of colour, material and light. Rearrange it. Play with it. Make it your own. Rather than telling you what it should look like, the installation asks a different question: what feels like you?
Perception & Choice
Created by NCS Colour, Other Degree, Rive Roshan and Cooloo, Ways of Seeing transforms colour from something you simply observe into something you actively use. It is an exploration of perception, intuition and choice — a reminder that even in a rapidly changing world, some things can only be discovered through your own eyes. Come in. Take your time. Compose your own scene.
